Elevating Brand Events with Hand Engraving: Estée Lauder  at the Amazon Holiday Soirée

Elevating Brand Events with Hand Engraving: Estée Lauder at the Amazon Holiday Soirée

 

November 14, 2025


Recently, I had the incredible opportunity to bring a personalized touch of elegance to the Amazon Holiday Soirée, held on the scenic High Line in New York City. Partnering with the prestigious Estée Lauder, I was entrusted to hand engrave 250 “Beautiful Magnolia” fragrance bottles for guests—an experience that beautifully combined artistry, precision, and the spirit of experiential marketing.

The Art and Challenge of Hand Engraving at Large-Scale Events
Hand engraving at a brand activation event of this scale comes with unique challenges. The timeline was tight, the guest count high, and the expectation for quality and consistency was paramount. Crafting bespoke, personalized fragrance bottles for 250 guests demanded meticulous planning and a well-coordinated team effort.

Choosing the Perfect Style: Copperplate Script with Silver Fill
To complement Estée Lauder’s classic and refined aesthetic, we selected a timeless copperplate script to beautifully adorn each guest’s monogram initials. To add a touch of sophistication while maintaining legibility and durability, the letters were filled with silver.

This calligraphy engraving technique not only enhanced the bottles’ visual appeal but also celebrated the luxury synonymous with the brand. The engraved perfume bottles emerged as elegant keepsakes, perfectly suited for holiday gifting and lasting memories.

The Power of Teamwork in NYC Engraving Projects
Executing this large-scale engraving project flawlessly would not have been possible without a dedicated team. Alongside six talented artisans led by the expert @sunsetscribe, we worked seamlessly to ensure every personalized fragrance bottle was completed with precision and care.

From managing workflow to ensuring quality control, teamwork was key in providing an exceptional guest experience during a lively brand event. This collaborative spirit truly exemplifies the value of experienced NYC calligraphers and engravers in delivering memorable, high-quality results at demanding events.

Bringing Bespoke Personalization to Your Next Brand Event
If you’re planning a brand activation, holiday gifting initiative, or any experiential marketing event where you want to offer guests a unique keepsake, personalized engraving can elevate your offering.

With expertise in NYC engraving and calligraphy engraving, I specialize in orchestrating seamless experiences for large guest counts. From expert team management and streamlined coordination to creating bespoke personalization that matches your brand’s vibe, I’m here to help your next event leave a lasting impression.

Ready to Make Your Event Stand Out?
Let’s connect and discuss how hand engraving and personalized fragrance bottles can add timeless elegance and memorable charm to your upcoming brand event. Together, we can craft an experience your guests will cherish long after the event ends.

 

https://www.instagram.com/reel/DCzTs4wuLoK/?utm_source=ig_web_copy_link&igsh=eWhjMmx2dHo4N2J5

Personalized Engraved Bottles for Initio Parfums Privés’ Seminar Awards

Personalized Engraved Bottles for Initio Parfums Privés’ Seminar Awards

 

September 2, 2024

Bringing Elegance to Life: Personalized Engraved Bottles for Initio Parfums Privés’ Seminar Awards

I’m delighted to share a truly special project that recently brought immense joy to my work—the opportunity to engrave 31 personalized fragrance bottles for the Seminar Awards hosted by the exquisite Initio Parfums Privés in Las Vegas.

Each bottle was thoughtfully engraved with the recipient’s name and a unique title—ranging from Ultimate Insider to Fragrance Guru. These were more than awards; they were personalized celebrations of achievement, designed to be cherished keepsakes. The grand National Awards were featured on the largest fragrance bottles I’ve ever had the pleasure to engrave, making a bold and sophisticated statement that truly reflects the prestige of the event.

One of the things I love most about projects like this is tailoring the engraving style to complement each brand's identity. For Initio, we chose clean serif lettering to beautifully echo their refined and modern aesthetic. If you happened to see my post yesterday, you may recall the classic script work I did for Parfums de Marly—offering a perfect example of how typography and style work hand-in-hand with brand personality.

If you’re considering adding a personalized, elegant touch to your brand’s products, I’m here to bring your vision to life with care and precision. Whether it’s luxury awards, bespoke gifts, or corporate keepsakes, I offer detailed, professional engraving services that elevate your brand and create meaningful connections.

I’d love to hear about your project ideas and discuss how we can collaborate to make something uniquely yours. Please feel free to reach out anytime—working together to create exceptional, personalized pieces is truly a joy.

 

https://www.instagram.com/reel/DAtSFA7utAr/?utm_source=ig_web_copy_link&igsh=Nzg4YjgwenZhdHJw

New York City Calligraphy Engraver for Corporate Gifting: Hand Engraved Parfums de Marly Fragrance Awards

New York City Calligraphy Engraver for Corporate Gifting: Hand Engraved Parfums de Marly Fragrance Awards

 

September 2, 2024


Celebrating Excellence with Hand Engraved Fragrance Awards for Parfums de Marly
I’m truly delighted to share a recent project that holds a special place in my heart. Parfums de Marly invited me to craft hand engraved awards for their Seminar Awards, held this year in dazzling Las Vegas. The result? Bespoke, beautifully personalized editions of their iconic Delina Perfumes — a gift as unique and refined as the recipients themselves.

A Personal Touch for Remarkable Achievements
Each award bottle was hand engraved with the recipient’s name, the award title, and the year, honoring exceptional talents across categories like Evening Excellence, Fragrance Guru, and MVP spanning regions from the Southeast to the National level. My goal was to mirror the brand’s signature romantic and classic aesthetic, achieved through a delicate copperplate script that dances elegantly across each bottle’s surface.

To enhance the engraving’s subtle beauty, I filled the lettering with a silver acrylic ink, adding a hint of sparkle that catches the light just right — a gentle nod to the celebratory nature of these awards.

Why Hand Engraved Awards Make Such Meaningful Gifts

In an age of mass production, handcrafted awards stand out as truly thoughtful gestures. These engraved perfume bottles become cherished keepsakes — tangible symbols of achievement and appreciation that your team or clients will treasure for years to come.

From an upscale event to intimate gatherings, hand engraving helps elevate your brand messaging with:

  • Personalization that truly honors individual accomplishment
  • Timeless design elements that align with your brand identity
  • Elegant artistry that transforms everyday objects into memorable treasures

A Heartfelt Thank You to Parfums de Marly
Having had the privilege to collaborate with Parfums de Marly on multiple projects, I’m both honored and grateful for their ongoing trust. It’s a joy to help bring their vision to life in a way that celebrates the artistry behind their fragrances and the people who make their story so compelling.

Congratulations to all the award winners — your dedication inspires, and it was my pleasure to help recognize your excellence.

If you’re considering personalized, hand engraved awards or gifts that capture the essence of your brand and celebrate your people in a uniquely meaningful way, I’m here to help. Let’s connect to discuss how we can create something beautiful together.

 

https://www.instagram.com/reel/DAqqEtdg6ba/?utm_source=ig_web_copy_link&igsh=MXY5N2w5eDlic3V6Zg==

Gucci:  Hand Engraving Fragrances at JFK Airport Calligraphy Engraving NYC

Gucci: Hand Engraving Fragrances at JFK Airport Calligraphy Engraving NYC


July 2024

At a recent brand activation in New York City, I provided hand engraving services for Gucci's new fragrance bottles. Incorporating calligraphy in NYC added a touch of luxury to the product launch, enhancing the experiential marketing for customers. The personalized serif initials elevated the customer experience, reinforcing brand loyalty and highlighting Gucci's commitment to personalization. This unique approach to hand engraving played a crucial role in driving consumer engagement and showcasing the brand's dedication to luxury and craftsmanship, making each bottle a cherished keepsake for customers.

Polo Ralph Lauren - Hand Engraving for Father's Day

Polo Ralph Lauren - Hand Engraving for Father's Day

 

June 10, 2024

 

This past weekend was a whirlwind of creativity and elegance as I had the pleasure of hand engraving at Polo Ralph Lauren for the exclusive debut of Polo 67, their latest fragrance. As a New York City Calligrapher, Engraver, and live event artist specializing in on-site events and brand activations, this opportunity was nothing short of a dream come true.

The event coincided with the celebration of Father’s Day and National Outlet Shopping Day, adding an extra layer of excitement to the air. Witnessing the impact of live calligraphy on customers, as they indulged in the new scent and witnessed the personalization process firsthand, was pure magic.

Adding bespoke calligraphy to each fragrance elevated the event to a one-of-a-kind and unforgettable experience. These personalized touches brought a sense of luxury and exclusivity, turning each fragrance into a cherished memento of a special gifting moment.

As a firm believer in the power of experiential marketing and brand activations to forge emotional connections with customers, this live hand engraving event perfectly captured Polo Ralph Lauren’s dedication to artistry, attention to detail, and commitment to exceptional service.

Tory Burch - Hand Engraving, Calligraphy and Painting for Mother's Day

Tory Burch - Hand Engraving, Calligraphy and Painting for Mother's Day

 

May 11 - 12, 2024

I hope you all had a fabulous Mother’s Day weekend celebrating with your loved ones! Speaking of Mother’s Day, I had the absolute pleasure of spending two days at Tory Burch in Greenwich for a delightful Mother’s Day event. I love being able to share these special moments with you, as they truly make my work as a live event artist and brand activation specialist so fulfilling.

During this exciting event, I had the opportunity to hand engrave their stunning fragrances and even a watch. I also hand painted and lettered bags and wallets. It was a truly unique and personalized experience, one that I cherish every time I get to create these tailored pieces for such a prestigious brand.

But that’s not all; I also had the pleasure of calligraphing some custom Mother’s Day cards for the guests. There’s something truly magical about helping to create these heartfelt, bespoke pieces that become cherished memories for the lucky recipients.

The team at Tory Burch Greenwich was simply amazing, making the entire experience that much more enjoyable. Their warm welcome and kind-hearted nature truly added to the wonderful atmosphere of the event. I feel incredibly grateful to have been a part of such a special celebration.

As a New York and Connecticut calligrapher and engraver, I take great pride in bringing a touch of elegance and sophistication to every event I attend. It’s moments like these that remind me of the fulfillment I get from my work, and I am so grateful to be able to share them with you.

Diptyque - Hand Calligraphy Engraving Bloomingdale's 59th Street NYC

Diptyque - Hand Calligraphy Engraving Bloomingdale's 59th Street NYC

May 10, 2024

 

Last week was an absolute delight as I had the pleasure of hand engraving at Diptyque, just in time for Mother’s Day! Working on their exquisite bottles is always a joy, and adding frosted flowers to complement the olfactory notes of their perfumes was a special touch.

The energy at Bloomingdale's 59th street is always captivating, and the warm welcome from the Diptyque team made the experience even more memorable. As a New York City calligrapher and engraver, being part of such brand event activations is truly fulfilling.

fine'ry - Hand Engraving Influencer Brand Activation

fine'ry - Hand Engraving Influencer Brand Activation

 

April 25, 2025

I am so thankful to have been a part of this special project hand engraving fine’ry fragrances for their special fine’ry-verse event happening in NYC this week!

fine'ry asked me to personalize all 7 of their gorgeous new fragrances to wow a few select guests' hotel rooms who were attending their fine-ry verse event. The fine'ry-verse is an immersive pop-up event in New York City that featuring scent experiences, photo opportunities, and fragrance samples. 


Imagine walking into a room and seeing all 7 of fine’ry’s gorgeous new fragrances hand engraved with your name in sparkly gold. This touch of personalization shows a level of thought and care that really wows guests for your brand activation. 

Embracing the power of experiential marketing, personalized experiences have become paramount in creating lasting connections with consumers. Studies have shown that personalized interactions can significantly impact brand loyalty and consumer perception of quality. If you're seeking to make a memorable impact at your next influencer event or brand activation, let's collaborate to infuse that extra touch of personalization and create a truly exceptional experience for your guests and clients. Reach out to me today to start planning your special event! 

Fine'ry - Hand Engraving Fragrance Product Launch

Fine'ry - Hand Engraving Fragrance Product Launch

 

February 27, 2024

 

Live hand engraving at Fine'ry fragrance's brand activation event for the launch of their 7 new fragrances was nothing short of magical! 
 
I felt so honored to be a part of this fabulous event and experience their wonderful new scents.

Having your name engraved on a perfume bottle adds a personalized touch, making the fragrance feel uniquely yours and creating a sense of ownership and connection to the product and brand.
 
Looking to infuse your brand activation events with elegance and artistry? I feel passionate about bringing live hand engraving to life at events like these, creating unforgettable experiences that leave a lasting impression. 
 
Contact me today to book your next live event brand activation! 


design + production: @ roudntownevents
venue:
@thenomosoho
lighting + AV: lightwirescene
fabrication: @redmax.events
activation: @thepoppypen