Custom Ornaments: Ariana Madix x DSW Holiday Launch Party

Custom Ornaments: Ariana Madix x DSW Holiday Launch Party

 

November 18, 2024


Last week, I had the absolute pleasure of hand lettering personalized ornaments for the stunning holiday launch party celebrating the Ariana Madix x DSW collaboration. Set at the beautifully appointed 620 Loft & Garden, with breathtaking views of Rockefeller Center, it was an event full of joy, style, and festive spirit.

A Personal Touch for 185 Guests — In Under Three Minutes Each!
Personalizing ornaments for 185 guests in just two hours was a thrilling challenge — one that called for precision, speed, and a lot of heart. Each guest had the option to choose from six exclusive holiday illustrations inspired by Ariana’s collection: charming hearts, a classic wreath with bow, vibrant red or soothing blue holly, delicate snowflakes, or rustic pinecones. To complement these designs, I hand lettered names or initials in a style that added warmth and timeless elegance to each keepsake.

Crafting such personalized pieces, live and on-site, invites guests into an intimate experience — turning a simple ornament into a cherished memory that they can take home for years to come.

Bringing Bespoke Personalization to Your Brand Events
If you're envisioning an event that sparks genuine connection and leaves guests with meaningful keepsakes, I’d be honored to help you add that personalized touch. Whether it’s a holiday party, product launch, or experiential marketing activation, I specialize in on-site calligraphy and live art experiences tailored to your brand's unique style and audience.

From coordinating with your team to designing custom illustrations and lettering styles, I guide you through every step to create seamless, elegant experiences your guests will treasure.

Let’s Make Your Next Event Unforgettable
Thank you for taking the time to explore this special moment with me. If adding refined, bespoke personalization to your next event sounds exciting, I warmly invite you to reach out. Together, we’ll craft something beautiful, meaningful, and truly unforgettable.

 

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Live Painter in NYC: Hand-Painted Bags for Nordstrom’s Icon Beauty Event

Live Painter in NYC: Hand-Painted Bags for Nordstrom’s Icon Beauty Event

 

October 19, 2024

 

I had an absolute blast hand painting and lettering custom bags for Nordstrom’s recent Icon Beauty Event in NYC. There’s something truly special about creating art live for an audience, especially when it becomes a personalized keepsake for guests to cherish long after the event ends.

For this occasion, I custom mixed vibrant fabric paints so that the illustrations and hand calligraphy would really pop against the luxurious deep purple bags. From playful lipsticks to elegant perfume bottles adorned with bows, the designs perfectly captured the essence of beauty and glamour that Nordstrom embodies. The most popular choices were these chic motifs paired with hand calligraphed names—adding that bespoke touch that turns a simple bag into a memorable statement piece.

As a NYC calligrapher specializing in live painting and custom illustration, I love collaborating on brand activation and experiential marketing projects that allow me to bring a brand’s vision to life creatively and uniquely. Adding hand-painted details and personalized calligraphy enhances every guest’s experience at NYC events and brand events, giving them a tangible connection to the moment and making the occasion truly unforgettable.

If you’re interested in incorporating custom hand-painted bags, hand lettering, or other live art into your next NYC event or brand activation, I’d love to connect! These personalized touches provide the perfect way to wow your guests and create lasting impressions through thoughtful, artful experiences.

A huge thank you to Nordstrom and their incredible team for inviting me to be part of this stunning and joyful beauty event.

Ready to elevate your next event with custom live art, from hand-painted bags to elegant calligraphy? Reach out today to start the conversation.

Influencer Brand Event Activation Workshop: Candle Painting at the Being Frenshe Unwind Retreat

Influencer Brand Event Activation Workshop: Candle Painting at the Being Frenshe Unwind Retreat

 

September 30, 2024

I’m so grateful to have had the opportunity to guide an intimate candle painting workshop at the serene Being Frenshe Unwind retreat, nestled in the picturesque Inness resort in upstate New York. This gathering was more than just an art class—it was a truly restorative experience woven with mindfulness, self-love, and creative expression, perfectly aligned with Being Frenshe’s beautiful mission.

As a New York City calligrapher and live event artist, I’ve seen how thoughtful, bespoke elements like candle painting can bring depth and warmth to any gathering. During our time together, guests infused their own unique spirit into the “reset lavender” candles and coordinating tapers from Being Frenshe. Using melted tea wax, each participant designed a candle that wasn’t just a beautiful object, but a heartfelt token of calm and creativity. Witnessing their focus and connection throughout this process was genuinely inspiring—a true reminder of how art can nourish both the soul and the senses.

To ensure a smooth, elegant experience, I created a personalized handout that included detailed instructions along with bespoke sample designs to gently guide everyone through candle painting with confidence. Every material was carefully selected to honor the brand’s values—thoughtfully sourced to enhance the wellness and serene vibe of the afternoon.

The final personal touch came through my hand calligraphy. I delighted in delicately writing each guest’s name on their finished candle—an intimate detail that celebrates their artistry and the meaningful time we shared. This kind of personalized artistry truly elevates brand activations and wellness retreats, making the experience memorable and deeply engaging.

I also want to extend my heartfelt thanks to the wonderful @roundtownevents team for their trusted partnership, and to Being Frenshe for inviting me to be part of this genuine and inspiring event. Bringing live artistry like this to your experiential marketing efforts can create connections that resonate long after the event ends.

If you’re considering how live artistry—whether it’s live calligraphy, candle painting, or other curated experiences—can elevate your next wellness retreat, brand event, or private gathering, I would love the chance to collaborate with you. Together, we can craft a personalized experience your guests will cherish

 

https://www.instagram.com/reel/DBMBo6WuFk5/?utm_source=ig_web_copy_link&igsh=MWwwd2ttYjNhdHhqaw==

Sol de Janeiro - Bottle and Product  Live Event Hand Painting  in New York City

Sol de Janeiro - Bottle and Product Live Event Hand Painting in New York City

 

July 17, 2024

I am excited to share my unforgettable experience at the Summer Club NYC event in Long Island City, where I collaborated with Sol de Janeiro to infuse tropical vibes into the festivities!  Being a New York City bottle painter, live event artist, and product painter, it was truly enchanting to witness guests engage in personalized bottle painting with vibrant tropical flowers.

Bottle painting proved to be a game-changer in experiential marketing, allowing guests to become creators of their own unique bottles. From selecting flower colors to having their names delicately scripted in hand calligraphy, we collectively transformed the event into a captivating tropical paradise, etching lasting memories for all.

Teaming up with Lisa from Beautiful Day Calligraphy, we intricately crafted 200 bottles into dazzling mini masterpieces in just 5 hours. Each bottle, brought to life in 3-4 minutes, added a touch of magic to the occasion, resonating with the guests on a personal level.

This event underscored the influence of live art and bespoke creations in captivating audiences and enhancing brand experiences. As a calligrapher in NYC specializing in New York City Product Painting, I take immense pride in adding an artistic and personalized touch to events, enriching the guest experience.

Ferragamo  New York City - Hand Calligraphy, Leather Foiling and Painting for Father's Day

Ferragamo New York City - Hand Calligraphy, Leather Foiling and Painting for Father's Day

 

June 15, 2024

 

I’m absolutely thrilled to share with you the incredible experience I recently had at the Ferragamo flagship store on Fifth Avenue in New York City. It was an honor to be part of a luxurious brand activation for Father’s Day!

During this extraordinary event, I had the pleasure of adding a touch of sophistication to Ferragamo’s stunning leather goods through heat foiling. From stylish shoes to elegant bags and sophisticated wallets, each piece received an exquisite and personalized embellishment. Additionally, I had the joy of creating custom calligraphy cards for guests, incorporating unique painted elements to ensure each card was a true work of art.

One of the highlights of the event was adding a glamorous touch by creating stunning red lips painted inside a classic red loafer. The attention to detail and artistry truly made this experience memorable and immersive.

This bespoke event was all about elevating the luxury brand activation, infusing it with personalized touches and creating an unforgettable experience for all guests.

Fragrance Bottle Painting - Parfums de Marly

Fragrance Bottle Painting - Parfums de Marly

 

May 6, 2024

 

French Rococo inspired bottle painting for Parfums de Marly at their West Village location in honor of their new Delina Exclusif bottle just in time for Mother’s Day!

Brookfield Place - Hand Painting and Lettering

Brookfield Place - Hand Painting and Lettering

 

March 21, 2024

 

I had the best time hand painting and lettering for Brookfield Place in New York City!

It was an absolute joy to bring my calligraphy skills to life by hand-lettering names on lovely canvas pouches, adding vibrant painted spring flowers like tulips, forget-me-nots, apple blossoms, and palm trees to reflect the beauty of Brookfield Place in New York City.

Working as a calligrapher and painter at events like these brings a touch of personalized artistry that truly enhances the guest experience. Let's collaborate on your next brand event to create a magical atmosphere with custom calligraphy and painting. Contact me today to add a unique, artistic flair to your event!

Sol de Janeiro - Bottle and Product Painting

Sol de Janeiro - Bottle and Product Painting

 

February 17, 2024

 

Last Saturday I had the absolute best time painting for Sol de Janeiro at Sephora.  I drove to Roosevelt Field Mall in Long Island in the snow so it was so fun to paint tropical flowers and palm trees all day while dreaming of warmer weather!

Bright hibiscus, plumeria and palm trees gave summer vibes in February!

Product painting and hand lettering adds a super special touch to any brand activation event transforming it into a treasured keepsake and builds brand loyalty through personalized experience.