Past Events

July 2024

At a recent brand activation in New York City, I provided hand engraving services for Gucci's new fragrance bottles. Incorporating calligraphy in NYC added a touch of luxury to the product launch, enhancing the experiential marketing for customers. The personalized serif initials elevated the customer experience, reinforcing brand loyalty and highlighting Gucci's commitment to personalization. This unique approach to hand engraving played a crucial role in driving consumer engagement and showcasing the brand's dedication to luxury and craftsmanship, making each bottle a cherished keepsake for customers.

June 10, 2024

This past weekend was a whirlwind of creativity and elegance as I had the pleasure of hand engraving at Polo Ralph Lauren for the exclusive debut of Polo 67, their latest fragrance. As a New York City Calligrapher, Engraver, and live event artist specializing in on-site events and brand activations, this opportunity was nothing short of a dream come true.

The event coincided with the celebration of Father’s Day and National Outlet Shopping Day, adding an extra layer of excitement to the air. Witnessing the impact of live calligraphy on customers, as they indulged in the new scent and witnessed the personalization process firsthand, was pure magic.

Adding bespoke calligraphy to each fragrance elevated the event to a one-of-a-kind and unforgettable experience. These personalized touches brought a sense of luxury and exclusivity, turning each fragrance into a cherished memento of a special gifting moment.

As a firm believer in the power of experiential marketing and brand activations to forge emotional connections with customers, this live hand engraving event perfectly captured Polo Ralph Lauren’s dedication to artistry, attention to detail, and commitment to exceptional service.

May 11 - 12, 2024

I hope you all had a fabulous Mother’s Day weekend celebrating with your loved ones! Speaking of Mother’s Day, I had the absolute pleasure of spending two days at Tory Burch in Greenwich for a delightful Mother’s Day event. I love being able to share these special moments with you, as they truly make my work as a live event artist and brand activation specialist so fulfilling.

During this exciting event, I had the opportunity to hand engrave their stunning fragrances and even a watch. I also hand painted and lettered bags and wallets. It was a truly unique and personalized experience, one that I cherish every time I get to create these tailored pieces for such a prestigious brand.

But that’s not all; I also had the pleasure of calligraphing some custom Mother’s Day cards for the guests. There’s something truly magical about helping to create these heartfelt, bespoke pieces that become cherished memories for the lucky recipients.

The team at Tory Burch Greenwich was simply amazing, making the entire experience that much more enjoyable. Their warm welcome and kind-hearted nature truly added to the wonderful atmosphere of the event. I feel incredibly grateful to have been a part of such a special celebration.

As a New York and Connecticut calligrapher and engraver, I take great pride in bringing a touch of elegance and sophistication to every event I attend. It’s moments like these that remind me of the fulfillment I get from my work, and I am so grateful to be able to share them with you.

May 10, 2024

Last week was an absolute delight as I had the pleasure of hand engraving at Diptyque, just in time for Mother’s Day! Working on their exquisite bottles is always a joy, and adding frosted flowers to complement the olfactory notes of their perfumes was a special touch.

The energy at Bloomingdale's 59th street is always captivating, and the warm welcome from the Diptyque team made the experience even more memorable. As a New York City calligrapher and engraver, being part of such brand event activations is truly fulfilling.

May 9, 2024

Last week was an absolute delight as I had the opportunity to meticulously hand-engrave over 225 exquisite chopsticks for View the Space's esteemed conference. The ambience of Katsuya in NYC provided the perfect backdrop as each attendee received a unique, hand-engraved chopstick on the spot, adding a touch of elegance and individuality to their experience.

In order to align with the event's theme, I took the initiative to source black powder-coated chopsticks on behalf of the client, complementing the modern and sleek aesthetic they envisioned. Every detail mattered, so we carefully selected a modern script for engraving that resonated with the vibrant energy of the event, ensuring that each personalized piece exuded sophistication and style.

To further streamline the process and enhance guest satisfaction, I designed custom tags for each set of chopsticks, simplifying the personalization requests and ensuring a seamless flow of the event.

Are you looking to elevate your next corporate event with live personalization? I would love to connect and brainstorm ideas on how to create a truly unforgettable and tailored experience for you and your guests. Your event deserves to be as unique as you are. Let’s chat and bring your vision to life!

April 25, 2025

I am so thankful to have been a part of this special project hand engraving fine’ry fragrances for their special fine’ry-verse event happening in NYC this week!

fine'ry asked me to personalize all 7 of their gorgeous new fragrances to wow a few select guests' hotel rooms who were attending their fine-ry verse event. The fine'ry-verse is an immersive pop-up event in New York City that featuring scent experiences, photo opportunities, and fragrance samples. 

Imagine walking into a room and seeing all 7 of fine’ry’s gorgeous new fragrances hand engraved with your name in sparkly gold. This touch of personalization shows a level of thought and care that really wows guests for your brand activation. 

Embracing the power of experiential marketing, personalized experiences have become paramount in creating lasting connections with consumers. Studies have shown that personalized interactions can significantly impact brand loyalty and consumer perception of quality. If you're seeking to make a memorable impact at your next influencer event or brand activation, let's collaborate to infuse that extra touch of personalization and create a truly exceptional experience for your guests and clients. Reach out to me today to start planning your special event! 

February 27, 2024

Live hand engraving at Fine'ry fragrance's brand activation event for the launch of their 7 new fragrances was nothing short of magical! 
 
I felt so honored to be a part of this fabulous event and experience their wonderful new scents.

Having your name engraved on a perfume bottle adds a personalized touch, making the fragrance feel uniquely yours and creating a sense of ownership and connection to the product and brand.
 
Looking to infuse your brand activation events with elegance and artistry? I feel passionate about bringing live hand engraving to life at events like these, creating unforgettable experiences that leave a lasting impression. 
 
Contact me today to book your next live event brand activation! 


design + production: @ roudntownevents
venue: @thenomosoho
lighting + AV: lightwirescene
fabrication: @redmax.events
activation: @thepoppypen

February 13, 2024

Last week, I had the honor of personalizing gifts for a special Galentine’s Day event hosted by General Electric at Stamford Co-Create. To match the theme, I hand engraved rose quartz gua sha stones and hair claw clips for the guests.

It was a wonderful experience personalizing 155 items in just 3 hours. While the pace of about 1 minute per item may seem challenging, the key is to be comfortable with your tools and products to ensure a smooth process. Freehand calligraphy skills are also essential when there's no time for drafting.

If you're organizing a brand activation event or experiential marketing initiative in New York City, consider incorporating on-site calligraphy and engraving to enrich the guest experience. Let's explore how I can partner with you to craft bespoke, hand-engraved gifts that captivate and engage your audience. Connect with me today, and let's collaborate on making your event truly exceptional.